Entrepreneurship 101: Channels of Communication & Distribution
Date: January 20, 2016 6:00pm-7:00pm
Description: There are many ways to reach your target market – which channel is right for you? This lecture highlights the various channels and factors to consider in the channel selection process. We examine the pros and cons of using different channels such as inside sales, direct sales, distribution, e-commerce, franchises and trade shows.
Key topics covered: E-commerce (online and mobile), physical (retail, franchise) and trade shows.
Speakers: Tom Walsham, Director of Product, The Working Group; David Payne, CEO, InventDev
Watch Live: http://bit.ly/1HJTGjU
Event Website: https://www.marsdd.com/entrepreneurship-101/